I’ve led marketing at PLG tech companies including Zapier, Campaign Monitor, and Emma: scaling teams from 0 to 20+, driving 450% ROI and 4.5M+ monthly visitors, transforming content into a strategic engine, and more.
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Coaching & Consulting
I’m currently taking on a select number of advising and coaching clients, who I work with on a monthly basis to transform their content marketing programs from services to a strategic engine for business growth.
Interested? Let’s chat to see if it’s a good fit. Schedule complimentary 30-minute consultation by filling out this form.
Past & Upcoming Appearances
Live EVENTS
Content Marketing World: “Demystifying AI for Marketers” (San Diego, 2024)
Digital Summit: “3 Ways to Dramatically Improve Your Email Results” (Chicago, 2019)
StyleBlueprint: “Why Email Matters Now More Than Ever” (Nashville, 2020)
Tech Ladies: “Navigating The Pay Gap” (Nashville, 2018)
Middle Tennessee State University: Women in Technology (Nashville, 2017)
PODCASTS & Webinars
Superpath: Lane Scott Jones on content in the age of AI (and Zapier’s pickleball strategy)
Superpath: How Lane Scott Jones proved a 454% ROI on content (the most-downloaded episode of the podcast ever!)
Stacking Growth: Building a Strategic Content Marketing Team with Lane Scott Jones
Exit Five: Behind Zapier’s Content Marketing Machine with Lane Scott Jones, Head of Content Marketing (2023)
ContentUK: How to Build a Content Team (2022)
PRESS
AI Marketing School: How Zapier uses AI to publish 85 articles a month
Superpath: AMA with Lane Scott Jones, Director of Content at Zapier
Forbes: Nonprofit Email Open Rates Rise Nearly 5% In 2019: Report
CMO Magazine: Report: Australian email marketing open rates lead global pack
LET’s CONNECT
Looking for marketing advisor, content consultant, or speaker? If you have an opportunity or idea that might be a good fit, please reach out.